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Friday, May 25, 2012

Reaching Catholics

In 2012, once again, Catholics should be the swing voters of a presidential race. They’re one of the country’s most divided and complex voting blocs, too. One third of Catholics are staunch social conservatives who view abortion as a litmus test when choosing a candidate, but Gallup polling finds the rest of Catholics slightly to the left of the country on most “values” issues.

Recent events have highlighted these divisions. After Vice President Joseph R. Biden Jr., a Catholic, said he was “entirely comfortable” with same-sex marriage in early May, President Obama reportedly accelerated his announcement endorsing it. Church leaders condemned Obama, while 68 percent of Catholics — five points higher than the country as a whole — support legal gay and lesbian relationships, and 51 percent support same-sex marriage.

In February, the Obama administration thought it had come to an understanding with the United States Council of Catholic Bishops over a federal mandate compelling Catholic institutions to pay for health care plans that cover birth control. But in the end the bishops rejected an “unjust and unlawful” deal, which Mitt Romney called an “attack on religious tolerance.” Fifty-eight percent of Catholics — including 62 percent of Catholic women — sided with the Obama administration, three points more than the rest of country.

Then there is the Hispanic vote. At 50 million, Hispanics are the fastest growing bloc in the country, solidly Catholic, and focused on the politics of immigration. In 2001, Karl Rove said that increasing the Republican share of the Hispanic vote was his mission, but the 2012 Republican Party doesn’t seem to be paying attention to that line of thinking. Mitt Romney promised to veto the Dream Act, a proposed law that would provide a pathway to legal status for children of illegal immigrants, provided they serve in the military or attend college.

Catholics are up for grabs this year. A Gallup poll from April has President Obama and Mitt Romney tied among Catholics, 46 percent each. At nearly 20 percent of the population, Catholics have roughly mirrored the popular vote in the last eight elections. They voted for Ronald Reagan and George Bush, but switched to Bill Clinton in 1992 and 1996. In 2000, Catholics, like the country, went under 50 percent for George W. Bush; but against John Kerry, Bush took 52 percent; by 2008, they’d flipped to Barack Obama, 54-45.

It’s unclear whether the Obama campaign will specifically organize Catholic supporters or try to persuade moderate ones. This Monday, the campaign hired Michael Wear as its faith vote director. That’s an excellent first step, and Wear’s experience organizing faith-based outreach for Obama in 2008 and in the White House indicates that the Obama campaign is taking people who make their faith a priority seriously. Wear might have too much on his plate, however — the campaign Web site groups Catholics, Protestants, Jews, Southern Baptists and Muslims under a one-size-fits-all “Voters of Faith” outreach program. It’s a mistake to treat the Catholic vote just like the rest.

A series about the complexities of voters and voting.

Perhaps no presidential candidate since John F. Kennedy has been able to unite this disparate flock. But President Obama’s task isn’t that tough. The key to winning the Catholic vote is to understand its composition — litmus-test abortion voters, moderates, women and Hispanics — and to aim to carry persuadable Catholics by healthy margins in crucial swing states. Failure to deliver them could cost the president re-election.

Recent events suggest that these vast groups of Catholic voters (again: women, moderates, Latinos) are now more open to a progressive faith-based message than they have been perhaps since Kennedy-Nixon. The Obama campaign should tread lightly, however, and resist any poll-driven urge to drive a wedge between the faithful and official church positions on women’s issues or same-sex marriage. Divisive messaging probably won’t fly among most Catholics, who may grumble about their religious leaders’ positions, but don’t seek overt separation from them. I can’t say that there’s any scientific evidence to support this theory, but it comes from my observations over a lifetime in the Catholic community.

The Obama campaign’s message should unequivocally stand with the church and Jesus Christ’s humble message of social justice, equality and inclusion. These are distinctly Catholic themes that draw sharp contrasts for Catholics who have tired of a Republican Party with less room for those who are not straight, male, white and self-sufficient.

Mitt Romney’s embrace of Representative Paul Ryan’s budget bill, replete with radical cuts to social-safety net programs, is a good place to start. The budget which Ryan, Republican of Wisconsin, put together, and which the House passed, was rejected by the United States Conference of Catholic Bishops, who said that the plan failed a “basic moral test.” Some 90 members of Georgetown’s faculty wrote a letter to Ryan that read, in part, “your budget appears to reflect the values of your favorite philosopher, Ayn Rand, rather than the gospel of Jesus Christ.” The letter went on:

We would be remiss in our duties to you and our students if we did not challenge your continuing misuse of Catholic teaching to defend a budget plan that decimates food programs for struggling families, radically weakens protections for the elderly and sick and gives more tax breaks to the wealthiest few.

For its part, the White House protested that the Ryan budget imposes “a particular burden on the middle-class and the most vulnerable.” This argument should form the bedrock of Obama’s faith-based appeal to persuadable Catholics.

A broad, upbeat theme of social justice will be enough for Obama to reach persuadable Catholics, who can interpret the message in concert with their beliefs. The president might quote Pope John Paul II, who once said, “Radical changes in world politics leave America with a heightened responsibility to be, for the world, an example of a genuinely free, democratic, just and humane society.” They must hear the message often and at least 15 percent of the time in Spanish.

Newly available data show the Obama campaign exactly where to target persuadable Catholics. On May 1, the United States Religious Census published a survey detailing where Catholics live on a county-by-county basis across the country. It was not terribly surprising. They heavily populate the Northeast, the upper Midwest, south Florida, southern Colorado and northern New Mexico, and California. In other words, there are a lot of Catholics in crucial swing states.

Separate, openly available county-by-county demographic data identifies where moderate or progressive voters, from a variety of backgrounds, live.

Overlaying a map of densely Catholic counties on top of a map of persuadable voters shows that the Obama re-election team has a unique chance to focus its social justice message on prized areas: heavily Catholic, moderate counties within swing states.

This strategy prescribes very specific Catholic outreach efforts. The re-election campaign should target the west side of Cleveland through the Indiana state line, but shouldn’t waste resources on conservative Catholics in east-Cleveland suburbs. Northern Wisconsin is in play, but certain Milwaukee suburbs aren’t. Greater Pittsburgh is likely to reap higher returns than Philadelphia. The campaign should run up the score with Hispanic voters in Colorado and New Mexico. In total, there are approximately 200 counties nation-wide that should end up on the campaign’s list.

What would a Catholic voter outreach program look like? The Roman Catholic Church doesn’t exactly let political operatives walk in the front door and set up shop, but there are several progressive Catholic organizations — Catholics United, Catholics in Alliance, Catholic Democrats — that the campaign could engage first to build a volunteer corps. Within each district office, the campaign could identify Catholic precinct captains to recruit Catholic door-knockers to reach out to their friends from church. Then there’s advertising. It would be more difficult to construct this architecture from scratch, but however it’s done, it’s a must: a positive social justice message could be what tips the balance toward re-election for the president.

As a moderate Democrat and a Catholic, I disagree with my party when I say that I believe life begins at conception or that abortions should be performed only in cases of rape, incest or when a pregnancy threatens a mother’s life. In another era, those beliefs might have made me a Republican target. But I’m a Democrat, in part, because of the party’s deep belief in social justice: We’re the ones who make equality and inclusion central to our very being; we stick up for the little guy; we don’t believe everyone should fend for themselves all the time. That’s what Jesus said, and that’s the society President Obama wants to build.

Jim Arkedis is a senior fellow at the Progressive Policy Institute.


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